You know how Facebook is blue, and you can just stay there for hours, and Macy’s website is red and you are in and out in a jiffy?
Well… here are some well known Marketing color definitions:
Common associations in Western culture
Red: | Passion, Anger, Vigor, Love, Danger |
Yellow: | Knowledge, Energy, Joy, Intellect, Youth |
Green: | Fertility, Wealth, Healing, Success, Growth |
White: | Purity, Healing, Perfection, Clean, Virtue |
Blue: | Knowledge, Trust, Tranquility, Calm, Peace, Cool |
Black: | Fear, Secrecy, Formal, Luxury |
Purple: | Royalty, Wisdom, Spirituality, Imagination |
Orange: | Creativity, Invigoration, Unique, Stimulation |
Gray: | Balance, Sophistication, Neutrality, Uncommitted |